Yearly is a platform for nonprofits to create digital annual reports. They exist to help nonprofits wow stakeholders, increase their support, and help their communities thrive. Yearly was created by nonprofit professionals for nonprofit professionals under the belief that nonprofits can make a lasting impression in their community by showcasing their impact through online storytelling and donor engagement.
With abundant knowledge to share, Yearly not only joined the partnership to receive high-quality content from other organizations, but also to connect with a strong network of social good companies to share their expertise. Since joining the partnership, Yearly has utilized Nexus digital PR to network with various organizations to inquire about cross-marketing opportunities such as podcasts and webinars. Nexus introduced Yearly to another member of the Nexus partnership program, Nonprofit Hub, and the two companies were able to successfully collaborate on an informational podcast episode about the power of digital storytelling through annual reports.
Gone were the days of out of the blue emails to line up content. By entering the partnership, both organizations recognized that they could coordinate more blog collaborations in less time.
Number of unique companies Yearly was introduced to through Nexus digital PR
Number of live cross-marketing activities facilitated through Nexus digital PR
Percentage of Nexus digital PR contributor applications that resulted in a connection being made
Yearly joined the Nexus partner program in 2021, and since joining they have been an active participant in digital PR. In under a year, Yearly has applied to be connected with various companies. As a result, they have established valuable networking connections through the Nexus partnership network. Each quarter, Yearly has lined up 3 pieces of content relevant to their readership, meeting with Nexus for just one quick 15-minute meeting.
Entered into a partnership.
Met for 15 minutes each quarter to align on Yearly’s cross-marketing goals.
Provided Yearly with valuable cross-marketing opportunities.
In just under a year, Nexus has been able to provide a great deal of value and support to Yearly through their formalized partnership. Just about a month after joining the partnership program, Yearly received their first piece of high-quality content. With the average blog post taking 3 hours and 21 minutes to write according to Orbit Media, Yearly has saved a great deal of time through being a partner. Additionally, the Nexus network continues to grow, with more and more digital PR opportunities being added each month. This continues to provide Yearly with a plethora of potential networking connections.
The number of blog posts Spark Hire receives annually from Nexus has also seen a sizable increase since joining the partnership. Overall, this partnership has made the relationship Nexus and Spark Hire already had easier to manage and more effective.
[Nexus digital PR] has been a phenomenal partner in helping Yearly get placed on podcasts and webinars. This opportunity links our annual report platform directly with nonprofit audiences, which is who we built the technology for. It’s really easy and fast and the entire Nexus team has been there to facilitate quick conversions and decisions.
Let’s talk about how the partnership aligns with your goals.
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