Aly Sterling founded her eponymous consulting firm in 2007 to help all kinds of nonprofits more effectively pursue their missions.
She believed the ability to be successful at raising money wasn’t just the privilege of large budgeted, well-established organizations. Aly knew from experience that all nonprofits could reach their goals with effective boards, clear strategies and a commitment to fundraising accountability.
However, reaching these organizations with this message was a challenge. Aly realized she needed help spreading the word about her services to nonprofits that were ready to change. That’s when she and her team heard about Nexus Marketing.
Aly Sterling Philanthropy engaged with Nexus Marketing in 2016. To launch the relationship, team members from both businesses worked together to develop a successful content strategy that would prioritize Aly’s goals and stay true to her specific written voice.