As with any B2B vendor-client relationship, there are times when the fit between our strategies and a client’s evolving needs might not be perfect. When this happens, the Nexus team’s top priority is to ensure your business remains positioned for continued growth and SEO success. However, sometimes we encounter a different scenario: Sometimes, clients with […]
Author Archive for: Rafi Norberg
About Rafi Norberg
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Meanwhile lets just say that we are proud Rafi Norberg contributed a whooping 8 entries.
The synergy between Pay-Per-Click (PPC) advertising and Search Engine Optimization (SEO) is invaluable, especially for demand generation. The right combination of outbound and inbound strategies can help your business build a robust online marketing journey that reaches and converts more visitors. However, many businesses tend to treat these channels as silos. While the goals of […]
When working with Nexus Marketing, one of the most crucial aspects clients are curious about is our reporting process. How do we track and communicate progress in traffic, keyword rankings, and lead generation? Let’s delve into this. Live Google Data Studio Dashboard Shortly after you kick off your engagement with Nexus, you’ll gain access […]
With the platform achieving over 100 million active users in just under two months since its release, it’s become clear to all digital marketers that ChatGPT, an AI-powered tool, isn’t going anywhere. While AI-generated content can seem daunting for many digital marketers, the team at Nexus Marketing views it as an opportunity. As part of our commitment to […]
In a recent announcement, Google introduced Search Generated Experiences (SGE), a feature that uses Large Language Models (LLM), to provide more detailed search results. This generative AI technology aims to provide more comprehensive, detailed responses to search queries, including conversational prompts. Google has been leveraging AI in search for years, but with SGE, the search […]
You’ve decided to do a site-wide overhaul, but aren’t sure how it will impact SEO. Never fear! We’ve put together a guide to walk you through the critical steps of relaunching your website. If you have specific questions about any of the steps in this list, your Account Manager will be happy to help. What […]
Types of Partner Content Branded New Content New educational blog posts written for partners with clear authorship by clients Commonly referred to on the web as a “guest post” or “guest contributor” Helps partners by growing their library of educational content with a new perspective from a client who is an expert on the topic Includes […]
Nexus Marketing: Driving Revenue Growth and Maximizing ROI for Mission-Driven and Community-Focused Businesses. Based in Atlanta, GA, our digital marketing expertise focuses on generating qualified leads, increasing inbound revenue opportunities, and optimizing return on investment through a variety of specialized marketing channels.